Straight out of the fridge (Copy)

Quench and Tickle It is a fresh, zesty carbonated cocktail to be enjoyed straight out of the fridge.

Rasmus and Kasper has decades of cocktail experience, mastering a craft, and a mission of changing the way people drink.

With that in mind we sat up a workshop meeting at a bar at in the inner city of copenhagen. This was were we set out to define the values and visual language for the new brand.

The result was two opposite design approaches within one universe. A loud all mixed up collage style for the individual packaging designs. The names are inspired by the urban grab and go attitude. We decided to emphasize our choice of labels by cutting the shape, and leaving a part of the metal can visible for a raw and surprising attitude. At the end of the day packaging design it is all about shelf power

This was followed up by a simple and tight design approach for the Quench & Tickle brand logo. Thight and wide all mixed up.

We believe that this all together combines quality and convenience, so you can enjoy great cocktails anytime anywhere.

Client
Quench and Tickle

Delieverables
Brand workshop
Visual identity
Packaging design